MultiChoice Nigeria has on Tuesday, August 24 announced the passing of Martin Mabutho, the company’s Chief Customer Officer.
Mabutho died at 47 after a brief illness in the early hours of Tuesday in Cape Town, South Africa, where he had gone for vacation.
His demise was announced in a memo to Multichoice staff by the company’s Chief Executive Officer, John Ugbe.
It reads;
It is with deep personal grief that I inform you of the passing of Martin Mabutho, our Chief Customer Officer. Words cannot adequately express our sadness at this moment. We have lost a friend, colleague, mentor and a genuine amazing human being.
Martin passed away earlier today, Tuesday August 24, 2021, after a brief illness. He was a valued member of our team and an industry stalwart for many years. He will be sorely missed.
We are grateful for the opportunity we had to work with him and experience his exemplary drive. As colleague and as a business, we will continue to honour his memory in all that we do.
He added;
Martin was not just a colleague but a very close friend and most trusted adviser. He was well-loved by everyone for his energy and hard work, his warmth, good humour and the creativity and positive attitude he always brought to the team. He will be greatly missed.
Born Martin Gaone Mabutho in South Africa, he joined MultiChoice Botswana as a Customer Service Supervisor in 1999 and later became a Brand Manager at MNet in 2003.
He led the Marketing and Sales effort for DStv Mobile in Sub-Saharan Africa before his appointment as MultiChoice Nigeria’s General Manager, Sales and Marketing in 2013.
In 2018, Mabutho was appointed Chief Customer Officer, responsible for driving the MultiChoice Nigeria customer group strategy covering customer value management, sales, marketing, customer experience and care.
Mabutho, aside from the passion for his work and MultiChoice, has an unbridled love for sports and entertainment.
He demonstrated a long history of working in the broadcast media industry and was also skilled in Digital Strategy, Marketing Management, Customer Relationship Management (CRM), Customer Value Management, Media Relations and Corporate Communications.
Mabutho is survived by his aged parents, his wife Thato and their four children.
May his soul rest in peace.
